The transversal programme of the Valencia World Design Capital bid includes a full schedule of events that will cover all the design disciplines, from industrial design to the design of spaces, through architecture and the design of services and interfaces. The aim is to coordinate the schedule with the cultural agenda of the city to fill it with design and to bring design as close as possible to the residents.
The bid for capital status seeks to make design the main agent of urban innovation and to promote Valencian and Spanish design at an international level. This process, which is activated from the city of Valencia, aspires to incorporate the interests of the provinces of Alicante and Castellón, acting as a hub and catalyst for the Valencian region as a whole.
Its ultimate objective is to implement design strategies in spheres such as politics, education, urban planning, communication, tourism, innovation, culture, business and ecology, and to do so together with companies, institutions and people throughout the Valencian Community and the rest of the country.
The Valencia World Design Capital 2022 bid is a project of the Associació València Capital Mundial del Disseny and it is supported by the Local Authority of Valencia, the Presidency of the Generalitat Valenciana, Feria Valencia and La Marina de Valencia. The bid is promoted by the Association of Designers of the Valencian Community (ADCV), the Professional Association of Interior Designers of the Valencian Community and the Regional Association of Architects of Valencia, and is supported by three ministries: the Ministry of Culture and Sport; the Ministry of Industry, Trade and Tourism; and the Ministry of Science, Innovation and Universities and, just a few weeks ago, it received the support of the Spanish Royal Family, among many other institutions.
The winning city will be announced in October.
We are at the right time and in the right place to propose an initiative that puts the focus on the social relevance of design and takes advantage of the potential of the city of Valencia to run as a candidate for World Design Capital.
Xavi Calvo Chief Strategy OfficerAn especially interesting objective for the city of València will be to attract talent, direct foreign investment in productive sectors and tourist flows interested in design and innovation.
Pau Rausell Chief Strategy and Financial Officer